Fortune Magazine, April 1933. Architecture, Henry R. Luce.

Fortune Magazine, April 1933.

New York: Time, Inc., April 1933. First edition. Original Wraps. Folio, pp. 132, illustrated with b/w drawings and photographs. Near Fine in Wraps. Item #19251

This is an absolutely beautiful magazine in very remarkable condition. On page 52, there is a long article entitled "Mass-produced Houses in Review," which reviewed the progress of the prefabricated house, which by 1933 could be seen, entered and purchased. Some of the featured companies and architects are Robert W. McLaughlin Jr, of American Houses, Inc, New York; Sears Roebuck; Walter L. Fisher of General Houses Inc in Chicago; Armco in Cleveland; Pierce Foundation; Columbian Steel Tank Co. of Kansas City; and National Steel Homes of California. Other companies that were expanding into prefabricated housing, but didn't have a production line already in place, are also listed as companies to watch.

Price: $30.00

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