[Advertising]. Fraser, James.
The American Billboard: 100 Years.
Oblong Octavo, pp. 192. Richly illustrated with color and b/w photos and reproductions
A thorough history of the American billboard as a genre of advertising and a reflection of the history of American graphic design. While today's roadsides are dotted with gigantic video screens and clever rotating graphics, the heritage of these vintage advertisements remains with us. A visually rich and entertaining book documenting the first century of roadside advertisements.
Edition: First edition
Binding: Color Pictorial Wraps
Condition: Near Fine in Wraps
Book Id: 13518